Press note on IISc’s brand identity
The new IISc Seal is a refined version of IISc’s traditional emblem made compatible with modern digital media. It will be used in ceremonial places such as the main gate, degree certificates, legal papers, and so on. Guidelines for such usage will be part of the brand manual.
IISc’s new logo will be used in the signage and collaterals to promote the new brand identity.
IISc’s Brand Position is DISCOVER & INNOVATE; TRANSFORM & TRANSCEND; SERVE & LEAD